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EuroShop 2017 »

Open Monitor

3 Mai Vortrag von Michael Scholtysek

POPAI Inspirational Partnership »

POPAI Inspirational Partnership 24.11.2016 Präsentation Dräger

25 November Peter Dräger, Managing Director von GREY Shopper, Vortragstitel “Dem Shopper auf der Spur“

Global POP Awards »

POPAI Outstanding Merchandising Awards 2016

1 April OMA Awards Competition

P-O-P Postcards »

P-O-P Postcard Sports 2016

29 Juni 70 Beispiel aus der ganzen Welt! Exclusive für unsere POPAI-Mitglieder.

The Future of Retail »

Retailers TOP 100 in France

28 September

Big Data and Deep Data »

How retailers use marketing intelligence?

17 Juli Even the best retail marketers struggle to capture one more customer, lose one less customer, or gain that one extra dollar of revenue. For most of us, the challenges...

Industry Data, Facts & Figures »

The formula to go the distance

11 Juni Because new products are catalysts for the success of CPG companies, manufacturers invest sizable sums of money, time and enthusiasm into innovation and development. In...

E-Commerce »

The Pursuit of Pleasure: the Importance of Design in e-Commerce

23 September Verfasst von Sarah Mitson

Neuromarketing »

Ten Keys To Effective Merchandising

5 August Emotional bonds are key to standing out in today’s cluttered retail environment. Marketing Brainology’s Dr. Michelle Adams offers tips on how your merchandising can...

Popai Green »

POPAI FRANCE stellt den ÉCO POPAI Standard vor!

9 März ÉCO POPAI ist der erste französische ökologische Standard für umweltfreundliche POP Materialien. Die ECO-POPAI-Standards werden auf der POPAI Awards Konferenz am...

Shopper Insights »

POPAI European Consumer Buying Habits Study - 1999

28 April Ergebnisse und Analysen der deutsche Teilstudie

EuroShop 2014 Präsentationen »

"Improving in-store sales with short term promotional cooling"

7 September Frank Mooijaart (Managing Director Coolio International)

Shopper Journey / Omni »

WHAT’S IMPORTANT TO CUSTOMERS IN THE OMNI-CHANNEL AGE

14 Juli How technology has changed the consumer-Retailer relationship and how retailers must respond.

PreStore »

2014 EMAIL MARKETING METRICS BENCHMARK STUDY

5 Juni If numbers are your specialty, this year’s benchmark study offers up a tasty new treat: how transactional and automated emails perform on metrics such as click and open...

ToStore »

Five tips to make sure that customers transact with your app

3 Juli So when did apps install themselves in our mobile lives?

InStore »

Neue POPAI Studie „EUROPEAN STOREDITS CONVENIENCE SECTOR“

26 April Der Convenience Markt Food wächst in ganz Europa Das Wachstum der Convenience Food Formate hat viele Gründe. Ein erster sind sicherlich die soziodemografischen...

PostStore »

What does the future hold for fulfillment?

19 Juni

POPAI D-A-CH Membership Information »

POPAI D-A-CH e.V. Satzung vom 25.8.2016

22 Oktober Satzung vom 25.8.2016

Mitgliederversammlungen »

POPAI D-A-CH e.V. Mitgliederversammlung 2016 Präsentation

12 Januar

ARM Statistics »

Nielsen Media Research Werbestatistik Standardreport 02/2016

18 März

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